John Pilger: Freedom Next Time

The title of this talk is Freedom Next Time, which is the title of my book, and the book is meant as an antidote to the propaganda that is so often disguised as journalism. So I thought I would talk today about journalism, about war by journalism, propaganda, and silence, and how that silence might be broken. Edward Bernays, the so-called father of public relations, wrote about an invisible government which is the true ruling power of our country. He was referring to journalism, the media. That was almost 80 years ago, not long after corporate journalism was invented. It is a history few journalist talk about or know about, and it began with the arrival of corporate advertising. As the new corporations began taking over the press, something called "professional journalism" was invented. To attract big advertisers, the new corporate press had to appear respectable, pillars of the establishment—objective, impartial, balanced. The first schools of journalism were set up, and a mythology of liberal neutrality was spun around the professional journalist. The right to freedom of expression was associated with the new media and with the great corporations, and the whole thing was, as Robert McChesney put it so well, "entirely bogus".

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The BBC began in 1922, just before the corporate press began in America. Its founder was Lord John Reith, who believed that impartiality and objectivity were the essence of professionalism. In the same year the British establishment was under siege. The unions had called a general strike and the Tories were terrified that a revolution was on the way. The new BBC came to their rescue. In high secrecy, Lord Reith wrote anti-union speeches for the Tory Prime Minister Stanley Baldwin and broadcast them to the nation, while refusing to allow the labor leaders to put their side until the strike was over.

So, a pattern was set. Impartiality was a principle certainly: a principle to be suspended whenever the establishment was under threat. And that principle has been upheld ever since.

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The enduring tragedy of Palestine is due in great part to the silence and compliance of the so-called liberal left. Hamas is described repeatedly as sworn to the destruction of Israel. The New York Times, the Associated Press, the Boston Globe—take your pick. They all use this line as a standard disclaimer, and it is false. That Hamas has called for a ten-year ceasefire is almost never reported. Even more important, that Hamas has undergone an historic ideological shift in the last few years, which amounts to a recognition of what it calls the reality of Israel, is virtually unknown; and that Israel is sworn to the destruction of Palestine is unspeakable.

There is a pioneering study by Glasgow University on the reporting of Palestine. They interviewed young people who watch TV news in Britain. More than 90 percent thought the illegal settlers were Palestinian. The more they watched, the less they knew—Danny Schecter's famous phrase.

Speech delivered at the Chicago Socialism 2007 Conference on Saturday June 16 2007

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